Posts

Showing posts with the label Consumption Revolution

Dilemma - Junk food or healthcare

 In one of my earlier posts, I highlighted the shifting consumption patterns in India. This weekend, as I delved deeper into the topic, I stumbled upon a report that shed light on the rapid growth of Junk Food consumption across the country, which is raising concerns about an exponential increase in obesity and related health issues. In the fiscal year 2023 alone, the numbers are eye-opening: Varun Beverages: The beverage giant sold a staggering 480 crore liters of Pepsi and other Beverages. Domino's India: Known for its delicious pizzas, Domino's sold between 6.7 to 7.83 crore #Pizzas. Pizza Hut: With two major franchisees in India, Sapphire Foods and Devyani, Pizza Hut collectively sold approximately 2.2 crore Pizzas. Bikaji: The snack manufacturer saw a substantial increase in sales, with almost 65 crore packets of Bhujia sold in FY 23, up from 60 crore packets in FY 22. This totals approximately 4.5 crore kilograms in FY 23. This is just one Bhujia brand that commands close...

Bharat set for exponential EV adoption

 India, the third-largest auto market globally, is experiencing a significant transformation in the automotive industry, with electric vehicles (EVs) gaining traction at an unprecedented rate. As of June, EVs accounted for 3% of new car sales, marking a remarkable doubling of market share in just six months. In this evolving landscape, Tata Motors has emerged as a frontrunner in EV car sales, while Maruti Suzuki, holding over 50% of the market share, is playing catch-up with plans to launch its first EV in 2025, a far cry from its chairman's statement in 2021. If this trend persists, experts predict that EVs could constitute around 6 to 8% of new car sales in India by the end of the year, a tipping point that could reshape the future of mobility in the country. One critical factor fueling the EV surge is the government's proactive efforts to bolster public charging infrastructure. Collaborating with both private and public agencies, including the Bureau of Energy Efficiency (BE...

Correlation between spending data and GDP data.

India has witnessed an unprecedented surge in monthly credit card spending, marking a significant financial trend. Over a span of just three years, average monthly credit card spending has doubled, soaring from 60,000 Crores in 2019 to a staggering 1.2 Lakh Crores in 2022-23. This surge is further exemplified by the record-breaking circulation of 87.4 million credit cards as of May 2023. Indians are exhibiting remarkable spending habits, with UPI transactions surging past the 10 billion mark in August 2023. A substantial sum of 15,760 Crores was transacted via UPI during this period. Interestingly, these financial dynamics appear to be closely aligned with India's GDP growth, which stands at an impressive 7.8% as of August 2023. Nifty companies are reporting record earnings, and Nifty is at a all-time high. In this landscape of heightened financial activity, it's crucial to keep an eye on key players in the credit card sector. SBI Cards, HDFC Bank, and ICICI Bank currently domi...

Cricket World Cup starts today

The Cricket World Cup starts today and will last until Nov 19th, during this period 10 teams will play 42 matches across 10 different cities. During my early years, I would not have missed a single match, but with age, I am more inclined toward the economic impacts of the World Cup on the fastest-growing economy in the world. The economic impacts of the Cricket World Cup in Bharath will be substantial. Cricket is not just a sport; it's a passion and a cultural phenomenon. Cricket World Cup has far-reaching effects on various sectors of the economy. Here are some of the key economic impacts: Tourism : Influx of Visitors: Major cricket events, such as the Cricket World Cup, attract a significant number of international and domestic tourists. Foreign cricket enthusiasts and fans from within the country travel to host cities to witness the matches live. Airfares are up by more than 50% compared to last year. Hospitality Industry Boost : Hotels, restaurants, transportation services, and...

Indri

Image
People raise the glass for various reasons - to remember, to forget, or simply for the exhilarating kick. However, for those who savor the experience, Indri, an Indian single malt whiskey that has earned its stripes as one of the world's finest. This whiskey has been rated one of the world's finest Whiskey. Piccadilly Agro Industries Ltd. producer of Indri has intrigued connoisseurs and investors alike. Since the announcement of its global recognition, the company's stock price has experienced a remarkable surge, boasting an impressive 40% increase. While I was never a fan of hard liquor and though I quit drinking many years ago, I find the design, color, and packaging impressive. As for the flavor and the smoothness, drinkers will have a point of view and I am sure there will be many reviews of this whiskey over the next few days. With the upcoming festive season, the allure of Indri is poised to take center stage, creating a ripple effect that will undoubtedly benefit Pic...

Transportation and Automobile - Consumption revolution

The transportation and automotive landscape is undergoing a remarkable transformation, fueled by several influential trends that are redefining the way we move and commute. These trends reflect not only changes in consumer preferences but also advancements in technology and infrastructure development. Let's delve into some of the prominent trends that are shaping the present and future of this dynamic industry: Preference for Larger Cars and SUVs : In recent times, there has been a discernible shift in consumer preferences towards larger vehicles, such as SUVs and crossovers, as opposed to smaller hatchbacks. This trend is indicative of changing lifestyles, with individuals seeking more space, comfort, and versatility in their vehicles. Electric Vehicle Revolution : The global push towards sustainable and eco-friendly mobility has spurred a significant adoption of electric vehicles (EVs). Both in the four-wheeler and two-wheeler segments, EVs are gaining traction as governments and...

Construction and Electrical goods - Consumption revolution

As our economy continues to expand, urbanization and job opportunities drive people from rural to urban areas, leading to a substantial influx of funds back into the rural economy. This migration sparks a surge in demand for housing, a phenomenon reminiscent of Bengaluru's early 2000s experience. This period witnessed a clamor for both affordable rental homes and premium self-owned residences, prompting residents to upgrade and modify their living spaces. A similar trend is now unfolding in tier two and three cities like Mysore, Mangalore, Coimbatore, Vijayawada, Vizag, Aurangabad, and Lucknow. With the burgeoning construction industry (encompassing residential, commercial, and industrial projects), the demand for various resources and components has witnessed a notable uptick: Essential Construction Materials: Cement, steel, iron, pipes, and paints, along with electrical equipment, are now in heightened demand. Home Interior Requirements: Elevators, ceramics, house fittings, and f...

FMCG - Consumption Revolution

Fast-moving consumer goods (FMCG) stand poised to reap the rewards of an upswing in discretionary spending, showcasing the potential for substantial growth within a moderate price range – spanning from a few hundred to several thousand rupees. Let's delve into illustrative instances: - We all will recall the prominence of glucose biscuits such as Parle G, Milk Bikis, and Tiger – beloved staples of my generation. Yet, as the mid-2000s rolled in, their appeal gradually dimmed, yielding ground to the allure of premium alternatives like Good Day. In the contemporary era, these very consumers are gravitating towards indulging in upscale cookies. Companies are attuned to this shift, devising strategies to introduce premium brands by enlisting influencers and actors, all while honing their focus on a younger demographic. - Reflecting on the 1990s, the introduction of the shampoo sachet emerged as a resounding success. Over time, the same cohort shifted to smaller bottles of shampoo. Now, ...

Why 2000 $ Per Capita GDP matters

Image
Throughout history, the $2000 per capita mark has stood as a significant turning point. When the per capita income is below this threshold, the populace primarily focuses on meeting fundamental necessities. As incomes climb and surpass the $2000 per capita milestone, a notable shift occurs toward discretionary spending. Reflecting on notable instances of this transformation: Australia achieved a per capita GDP of over $2000 in 1964, experiencing remarkable growth over the subsequent decade. Within the span of the following ten years, the growth rates surged, propelling the per capita GDP to threefold, reaching $6500. South Korea surpassed the $2000 per capita GDP mark in 1983. Over the subsequent 24 years, the nation witnessed exponential growth rates, resulting in a twelvefold increase in per capita GDP, soaring to $24000. China achieved the $2000 per capita milestone in 2006, and within the subsequent 16 years, the nation's transformative growth became evident. Presently, China...

The Changing Consumption Trend in India

Image
In a previous blog, I delved into the intriguing concept of the Consumption Revolution. Yet, I left a pivotal question unanswered: What underpins my firm belief that we are poised on the precipice of a transformative consumption revolution? The year 2019 etched a significant mark in India's economic narrative – the per capita GDP surged beyond the $2000 benchmark. This achievement stands as a resolute testament to a maturing economy, characterized by an expanding middle class and amplified disposable incomes coursing through the populace. Recent GDP per capita trends further solidify this narrative: India's GDP per capita for 2022 was $2,389, showcasing a robust 6.72% surge from 2021. In 2021, the GDP per capita hit $2,238, marking a notable 16.98% escalation from the preceding year. A slight dip of 6.68% saw India's GDP per capita in 2020 at $1,913, following the remarkable milestone of 2019. The year 2019 witnessed India's GDP per capita at $2,050, registering a comme...

"Consumption Revolution: Unveiling a Century of Growth and Opportunity"

In 2008, then-US President George W. Bush made a statement that drew attention to the role of India's burgeoning middle class in the rising global food prices. His observation highlighted that India's vast middle-class population of 350 million, larger than the entire population of the United States, was contributing to increased demand for better nutrition and food quality. This surge in demand, he suggested, was a driving force behind the escalating prices. Although this message lacked precision in its delivery, it echoed the sentiment that the evolving dynamics of India's middle class were making a significant impact on the global stage. Fast forward 15 years later, Bob Sternfels, CEO of McKinsey & Co, proclaimed that India was on the cusp of not just a decade, but an entire century of prominence. Sternfels described India's trajectory as transformative and comprehensive. He outlined key factors that set the stage for India's ascent, including a sizable worki...